Top Trends of Live Streaming Video in 2019

As the beginning of the year 2019 just comes, the next big thing in digital marketing is rolling into the market to shape the online world. This big thing is none other than secure live streaming that has the capability to narrow down the myriad of concepts to one or many predictions in terms of online marketing. 

 

Read A Few Reasons To Think About Business Live Streaming In 2019 -

1. Market Share in Internet Marketing - It is a no surprise to anybody in Internet marketing that video streaming has already accounted for 78% of the entire web traffic in 2017 and is now expected to jump to 88% by 2020. And, live-streaming video is any of the broadcast medium in real-time to a specific audience on the web.

2. Improvement in Technology - It has been around since a long time, the current upswing in popularity of live video streaming can be recognized to many enhancements in technology, the propagation of smartphones and the mobile-first platform acceptance. If you aren’t watching or making live stream videos, then you are actually late to the race!

3. Bring Social Media Engagement - Live streaming started as a function a few years ago, but, it has quickly been accepted by the likes of different social media sites such as YouTube, Facebook, Instagram, Snapchat and Twitter as videos carry on to dominate social media. According to Facebook, 79% of their total users are watching live streaming videos and they spend 2 times more time to watch it and 10 times more to comment on a video.

4. Interactive Intimate Connection - The presentation of live video unlocks an immediate, two-way connection amid the viewer and the professional brand. Viewers would be able to interact and thus, associate with the brand by offering instantaneous response and from time to time, even contributing in the course of the video content.

5. Build Brand Transparency – Nowadays, more and more potential consumers are striving to build transparency and authenticity to their business with the help of advertisers and brands. This is where; live video rises in reputation due to its impulsive nature.

6. Appeal To Brand Audience Due To Authenticity – Did you know that live streams are supposed as more authentic and agreeable than any social media post and the response of audiences. A revision by Livestream found live video in the year 2019 and beyond to be more likeable to top brand audiences, with 83% stating they would like to prefer watching live video from a brand than reading a specific blog or any social media posts.
   
   
   

The Live Web View is simple and secure live streaming solution in terms of video that can be used well by simply pressing the live button. It does not require any added software or a computer to go live. You are allowed to go wireless and create video using Wi-Fi network. The best thing is that the Live Web View operates self-reliantly with no advertisements or any other third party software.